Getting Started With DM IQ: Your First Automation in 15 Minutes
New to DM IQ? This quick-start guide walks you through building your first comment-to-DM automation in about 15 minutes, from connection to your first captured lead.
Summary: New to DM IQ? This quick-start guide walks you through building your first comment-to-DM automation in about 15 minutes, from connection to your first captured lead.
The hardest part of automation is usually getting started, so this guide keeps it simple: one connection, one flow, one live test. In about fifteen minutes you'll have a working comment-to-DM automation capturing real leads.
Let's build your first DM IQ automation step by step.
Step 1: Connect your account
Link your Instagram Business or Creator account through the official integration and grant messaging permissions. This is a one-time, guided setup.
Once connected, DM IQ can listen for comments and send DMs on your behalf — all within platform rules.
Step 2: Build a comment-to-DM flow
Pick a post, choose a keyword like GUIDE, and write two messages: a friendly public reply and a DM that delivers the promised value and asks one question.
Keep it short and in your own voice. The whole flow is just a few drag-and-drop steps.
- Connect your Business or Creator account.
- Choose a post and a keyword trigger.
- Write a public reply and a value-first DM.
- Publish and test on a live post.
Step 3: Publish and test
Publish the flow, then comment the keyword yourself to see the public reply and DM fire. Adjust the copy until it feels right.
Now share the post with its keyword CTA and watch your first leads come in — captured, qualified, and ready to follow up.
Key takeaways
- 01Connect your account once through the official integration.
- 02Build a simple keyword-triggered comment-to-DM flow.
- 03Publish, self-test, and go live to capture your first leads.
Frequently asked questions
Do I need any technical skills to start?
No. DM IQ uses a visual, no-code builder. If you can write a caption, you can build your first automation.
How soon will I see results?
As soon as your post with the keyword CTA gets comments. Many accounts capture their first leads within hours of going live.
Put this into practice with DM IQ.
Turn comments, story replies, and DMs into automated lead-capture flows with database-ready records — no code required.
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